Microsoft Eager TO Get Its Hands On Musiwave
Microsoft aims to strengthen its position in the mobile music market and acquiring Openwave company Musiwave seems to be its next step. The Redmond company already announced it has entered into an exclusivity agreement around its intention to buy Musiwave.
November 14, 2007
Musiwave's technology allows mobile operators to provide self-branded music applications, such as ring-tones and ring-back tones, as well as full song downloads.
With the company in its big corporate pocket, Microsoft intends to use it to link its relationships with music labels, device makers and mobile operators to the company's Connected Entertainment technologies and services, including Windows Mobile, Zune, MSN and Windows Live.
Musiwave will continue to operate out of its current headquarters in Paris after the deal is completed.
Some of Musiwave's top customers include O2, Vodafone, T-Mobile, Orange, Telus, Telefónica and Virgin Mobile.