MGM Shares Its Movie On YouTube
Viacom is still fighting YouTube in the courtroom, but other media companies are learning to adapt to the digital age. MGM recently announced a deal to share its movies on the Google-owned video site.
November 11, 2008
Also, MGM and YouTube will launch the “American Gladiators” channel, which showcases highlights and full episodes from the classic show.
“Our agreement with YouTube opens the door to a number of themed broadband channels that will both serve the consumers' growing appetite for entertainment media consumption in the digital space and ‘on demand’ spacesaid Jim Packer, co-president, MGM Worldwide Television.
The “Impact” and “American Gladiator” YouTube Channels will be refreshed with new videos every month and will be ad-supported. MGM plans to launch additional channels on YouTube in the near future.