iPhone Performs Poorly In Europe
Orange managed to sell only 30,000 iPhones in the first five days in France, T-Mobile sold way less in Germany and O2 keeps mum in the UK.
December 6, 2007
Still, Orange was happy to point out that 48% of the new iPhone owners were new customers for the network.
In Germany, T-Mobile reports paint an even bleaker picture: the carrier sold around 10,000 units. On the other hand, the carrier must be happy that Vodafone's legal attempt to force it into selling unlocked devices was dismissed. Frankly speaking, T-Mobile wouldn't have had much success with an unlocked iPhone anyway, as customers were more likely to cross the western border and buy a less expensive model from France.
O2 won't release the figures for the UK, but rumor has it that the Apple phone wasn't a bit hit in the isles either and the France is still ahead in terms of sales.
One might argue (and Apple is sure to do it) that the US is a much bigger market than Europe. It's true, but there are several other reasons that kept Europeans from going crazy over the device: the lack of 3G and, perhaps more important, the idea of having to be tied down to a network for two years. Also, do keep in mind that the iPhone arrived in Europe long before the hype wave had passed.