Blizzard Skips This Year's E3
Bad news for the boys in the ESA: the World of Warcraft developer will not be attending this year's E3.
February 6, 2009
“Blizzard Entertainment will not be attending or participating in E3 2009”, a company representative told Giantbomb
A tough blow for the ESA, although not so hard to foresee. Blizzard has its own BlizzCon event to prepare and it's not hard to imagine that all the really interesting content will be unveiled over there.
Thus, it would make no sense to just throw money on a similar event that, ultimately, doesn't serve any of Blizzard's purposes. Let's face it: the WoW maker is hardly the company that craves for media attention.
E3 2009 will take place June 2-4 at the Los Angeles Convention Center,